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BOOKMARK BOOKMARK SEGNALA SEGNALA
Prodotti di quegli anni
Gold selection

1997– Gold Selection and Segno Lavazza
A new bean blend is made specifically for the Ho.Re.Ca. sector: “Gold Selection”, a blend of the finest natural Arabica from Brazil, washed arabica from Central America, and a small percentage of the most highly prized washed robusta from Asia. Also for the foodservice outlets sector, “Segno Lavazza” is created, a line of images, accessories and
materials that utilise   the colours of blue and white.

Cosa succedeva nel mondo

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1994-1999
1994
1994 – ISO 9003 certification

Lavazza obtains ISO 9003 certification, which is attributed only after careful inspection by SGS ICS, the Geneva-based Société Générale de Surveillance. “Notizie Lavazza”, the Group's house organ established in 1957 to keep employees informed about all the production innovations, is radically overhauled, becoming a four-color magazine with information that covers the entire field of coffee.  In the meantime, the “Top Class” blend posts enormously successful sales. At the Settimo plant, new production departments and new offices are built.

1995
The Lavazza family celebrates

For Lavazza, 1995 is above all the year of its hundredth anniversary. On 22 and 23 June, the company celebrates a century in business. The celebrations start at the factory, when Emilio and Alberto Lavazza meet approximately 1000 people: the entire history of the company is reviewed and the employees with 25 years of service receive awards. The next day at the Lingotto building, a gala evening is held with artists, important people and celebrities.

The “Laboratorio del caffè”
The “Laboratorio del caffè”, or Coffee Workshop, is established and its activities focus on studying and researching the sensory aspects of the product. The tasting phase takes on scientific traits and can thus contribute significantly to composing the best blends from more than sixty origins that are imported from producer countries.
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